Privacy policy

Privacy Policy – Dagenhamgr

Last updated: 17 October 2026

Dagenhamgr (“we”, “our”, or “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and share your personal information when you visit our website, make a purchase, contact us, or otherwise interact with our Shopify online store.

By using our website, you acknowledge that you have read this Privacy Policy.

1. Business Information

Business name: Dagenhamgr

Business address: 165 Strathmore Crescent, Newcastle Upon Tyne, United Kingdom, NE4 8UA

Contact number: 07506579651

Email address: Please use the complete business email address published on our website.

For privacy-related questions or requests, please contact us using the details above.

2. Personal Information We Collect

When you visit our website or place an order, we may collect the following types of information:

Contact information: Your name, billing address, delivery address, email address, and telephone number.
Order information: Products purchased, order details, payment status, returns, refunds, and transaction records.
Payment information: Payment-related details necessary to process transactions. Payments are generally processed by third-party payment providers, and we do not ordinarily receive your full payment card details.
Account information: Login details and preferences if you create a customer account.
Device information: IP address, browser type, device details, and certain technical identifiers.
Website usage information: Pages visited, products viewed, links clicked, and interactions with our website.
Customer communications: Information you provide when contacting us with questions, complaints, or feedback.

We collect only the information reasonably necessary for the purposes described in this policy, subject to our legal obligations.

3. How We Collect Your Information

We may collect personal information:

Directly from you when you place an order, create an account, complete a form, or contact us.
Automatically when you browse our website through cookies, logs, and similar technologies, where permitted by law.
Through Shopify and other service providers that help us operate our store.
From payment providers, delivery companies, and other relevant third parties where necessary to fulfil your order or meet our legal obligations.

4. How We Use Your Personal Information

We may use your personal information to:

Process and fulfil orders.
Take payments and arrange deliveries.
Provide order confirmations, shipping updates, and customer support.
Manage returns, refunds, exchanges, and complaints.
Maintain customer accounts.
Prevent fraud, detect security issues, and protect our business.
Improve our website, products, and shopping experience.
Send marketing communications where we have the required permission or another lawful basis.
Comply with applicable tax, accounting, consumer protection, and other legal requirements.

We will not use your information for purposes that are incompatible with this policy without providing any notice required by law.

5. Legal Bases for Processing

Where required by UK data protection law, we process your personal information on one or more of the following legal bases:

Contract: To process your order and provide the products or services you request.
Legal obligation: To meet applicable legal, tax, accounting, and regulatory requirements.
Legitimate interests: To operate, secure, and improve our store, prevent fraud, and manage customer relationships, where these interests do not override your rights.
Consent: Where you have given permission, such as for certain optional cookies or marketing activities where consent is required.

You may withdraw consent at any time where processing is based on consent. This will not affect processing that took place before withdrawal.

6. Shopify and Third-Party Service Providers

Our online store is hosted on Shopify, which provides the e-commerce platform used to display products, process orders, and manage our store.

Your personal information may be processed by Shopify and other service providers that help us operate our business, including:

Payment processing providers.
Delivery and fulfilment companies.
Website hosting, security, and technical service providers.
Analytics and advertising providers, where used.
Customer service and communications providers.

These providers receive or process information as necessary to perform their services, subject to applicable contractual and legal requirements.

Shopify may also process personal information in accordance with its own privacy practices. You can review Shopify's privacy information at:

https://www.shopify.com/legal/privacy

We do not sell your personal information to third parties in exchange for money. Where advertising or analytics technologies are used, certain data sharing may constitute targeted advertising or another regulated form of data sharing under applicable laws.

7. Payments and Payment Security

Payments made through our store are handled by Shopify-supported payment providers or other payment services available at checkout.

Your payment information is processed according to the relevant provider's security practices and privacy policy. We do not intentionally store full payment card numbers or card security codes on our own systems.

Please avoid sending full payment card details or passwords through email or other unsecured communications.

8. Cookies and Similar Technologies

Our website may use cookies and similar technologies to:

Keep your shopping basket working.
Remember your preferences.
Support website security and functionality.
Understand website traffic and performance.
Support advertising and marketing, where applicable.

Some cookies are necessary for the operation of the website. Other cookies, including certain analytics and advertising cookies, may require your consent under applicable UK law.

Where consent is required, we will seek it before placing or accessing the relevant non-essential cookies. You can manage available cookie preferences through our cookie banner or settings tool, where provided.

You can also adjust cookies through your browser settings, although disabling certain cookies may affect website functionality.

9. Marketing Communications

If you subscribe to our marketing communications or otherwise provide the required permission, we may send you information about products, promotions, offers, and updates.

You can unsubscribe from marketing emails at any time by using the unsubscribe link in the email or by contacting us.

We will send electronic marketing communications in accordance with applicable UK privacy and electronic communications laws.

Transactional communications, such as order confirmations and delivery updates, may still be sent when necessary to fulfil your order.

10. When We Share Personal Information

We may disclose personal information when reasonably necessary:

To Shopify and service providers supporting our store.
To payment processors to complete transactions.
To couriers and delivery companies to deliver orders.
To professional advisers, insurers, or auditors where necessary.
To law enforcement, regulators, or public authorities where legally required.
In connection with a business transfer, merger, or restructuring, subject to applicable law.

We require service providers to handle personal information appropriately and in accordance with applicable legal requirements.

11. International Data Transfers

Some of our service providers, including Shopify or its partners, may process personal information outside the United Kingdom.

Where personal information is transferred internationally, we will take the steps required by applicable data protection law, which may include relying on UK adequacy regulations, appropriate safeguards, or another lawful transfer mechanism.

12. How Long We Keep Your Information

We retain personal information only for as long as reasonably necessary for the purposes described in this policy, including fulfilling orders, handling returns, resolving disputes, maintaining records, and meeting legal obligations.

Retention periods vary depending on the type of information and the reason it was collected. For example, certain transaction and accounting records may need to be retained for legally required periods.

When information is no longer needed, we will take appropriate steps to delete it or securely anonymise it, subject to applicable law.

13. Your Data Protection Rights

Depending on the circumstances, you may have the right to:

Request access to the personal information we hold about you.
Request correction of inaccurate or incomplete information.
Request deletion of your personal information where legally applicable.
Request restriction of certain processing.
Object to processing based on legitimate interests.
Request portability of certain information.
Withdraw consent where processing is based on consent.
Object to direct marketing at any time.

To exercise your rights, contact us using the contact details in this policy. We may need to verify your identity before responding.

We will respond within the time limits required by law. Some rights are subject to exceptions, and we may be legally required to retain certain information.

14. Data Security

We use reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse, alteration, or disclosure.

However, no online transmission or electronic storage method can be guaranteed to be completely secure. Please use secure passwords and take care when sharing personal information online.

15. Children's Privacy

Our website is not intended to knowingly collect personal information from children in circumstances where doing so would be unlawful.

If you believe a child has provided personal information to us unlawfully, please contact us so we can review the situation and take appropriate action.

16. Third-Party Websites

Our website may contain links to third-party websites or services. We are not responsible for the privacy practices, content, or security of those websites.

We recommend reviewing the privacy policies of any third-party websites you visit.